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Over the weekend, LinkedIn marked its 10th year of slowly pushing forward in a sea of social networking websites. The company itself was founded in 2002 by entrepreneurs Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant, but the official website did not launch until May 5th 2003.
While some are quick to point out how small LinkedIn is compared to Facebook, Google+ or even what MySpace once was, LinkedIn is quite successful at what it does. Facebook and Google+ have the fun, photo sharing and interest sharing aspects of social networking covered, but what they lack is a place for professionals to market themselves. This is where LinkedIn really shines.
LinkedIn serves up employment history, online resume, and skill set postings of over 225 million members worldwide, with 77 million of those members being from the US. From an economic standpoint, the company employees more than 3,700 people worldwide and saw a total revenue of more than $300 million in 2012.
Facebook has over 1.1 billion monthly users, 751 million mobile users and over 665 million daily users
Trace covered Facebook's Q1 earnings earlier tonight, and touched on the social network's insane numbers - but they really do need their own story they're so gigantic. Facebook now have over 1.11 billion monthly active users, and a chunk of those are on mobile.
During March 2013, daily active users passed 665 million on average, and there was a huge 751 million monthly active users, too. The 665 million daily active users (DAUs) is an increase of 26% year-over-year, with the 1.11 billion monthly active users (MAUs) being an increase of 23% year-over-year. Mobile MAUs sitting at 751 million is an increase of a mammoth 54% year-over-year.
As you can see, the center of all of this is mobile. Facebook know this, and are pushing out better mobile apps, such as Home. Sure, I use Facebook on my desktop, but I live on it on my mobile - if I'm away from my desktop or notebook, I'm on my Facebook app constantly.
This year's "Who Has Your Back" report published by the Electronic Frontier Foundation has just been released and Twitter is sitting pretty in the number one spot. In contrast, Facebook, Apple and Amazon all ranked very low on the list.
The report is based on how far the world's biggest tech companies go to protect your data from government demands. Each company is evaluated on six different criteria and given a star if they fit the requirements. Of the 18 companies tested, only two met every criteria with an excellent rating.
Twitter and Sonic.net both scored a full six stars, while on the other end of the scale, Myspace was awarded nothing. Facebook was middle of the road with three stars while Google, Dropbox, and Spideroak all tied for second best with five stars each.
Blogs across the web have slowly been integrating Facebook's commenting system into their blogs. The practice has become so popular that popular Content Management Systems like Drupal, WordPress and Joomla all have modules that quickly let bloggers replace stock commenting modules with Facebook's system. Even TweakTown uses Facebook's commenting system.
Seeing the success that Facebook has had with this, today Google has announced that it has begun allowing Blogger users the ability to integrate Google+ Comments into their blogs. Unlike Facebook comments, this new integration will allow users to set deep permission restrictions on who can see comments.
Users will be able to set permissions to individuals, circles or the general public. Blogger will also display discussions on Google+ that pertain to a user's specific post. Meaning that if a public discussion about your post pops up on Google+, those comments can also appear on your blog post.
Facebook may have over one billion users, but how could they make more money from these users? The social network is reportedly set to roll out their own video-based advertising service, reports Ad Age.
A video ad on Facebook won't be cheap, where it might cost one million dollars for a 15-second spot. Quite an astronomical amount, but considering the amount of people you'd reach, it could just be worth it. Facebook are currently experimenting with four advertising slots, which could see the social network make around four million dollars in revenue, per day.
Facebook will do it well though, where they won't make you see the same video ads more than once per day, while simultaneously limiting the total delivery of ads to three per user, per day. How would these ads display to you? They could pop up as the 15-second ads, playing automatically and taking up a portion of your screen.
This morning Twitter users found themselves unable to navigate to any links that were shortened by Twitter's own URL shortening service. AllThingsD reported that the company had no comment on the issue, and Twitter's status blog had no information on the outage either.
At one point in the morning, Twitter switched over to the URL shortening service Bit.ly, which fixed the situation temporarily. At the time of this writing, the service has been restored to Twitter's in-house URL shortener and several test confirm that everything is back to normal and working fine.
We just noticed an issue with our link to our Twitter account from TweakTown, which doesn't work with the trailing slash in the URL, whereas it did before this morning. We're not sure what happened to Twitter, but we'll report back if details come to hand.
Facebook announced this morning that it has begun rolling out a new emotion selection feature on its status box. Users can select between a full list of emotions or share what they are watching, listening to, reading, drinking or eating.
The new tool is only available in the US at the moment and the complete roll-out is expected to take several days. Facebook says that it wants to funnel conversations a bit to better convey what a user is doing, thinking or feeling.
Facebook wants you to actively link to an artist, food brand or even brewery when composing your status in hopes of drumming up more marketing revenue when those pages see increased traffic from your status updates.
Google have now enabled the ability for users to upload full-sized photos from any web browser to Google+. All you have to do is enable the option and let it do the photo uploading for you.
There are limits on the file size of the photos, with anything over 2048 pixels across (and videos over 15 minutes long) will still count toward your Google Drive cap.
250 million Facebook users play games on the service each month, equates to $2 billion in revenue for developers
Games on Facebook are an annoyance for some and a lifestyle for others. Whether or not you game on the social network, you most likely know several people who do. Today, Facebook released some astonishing statistics about its users' gaming habits.
In a release this morning, Facebook says that over 250 million of its users play games on its service. Roughly 20 percent of its daily users play some type of game when logged into the site. If that is not a wake up call to all game developers, then the monetary figures sure will be.
Over 100 game developers made $1 million last year from Facebook games alone, with the totality of all Facebook gaming developers splitting roughly $2 billion in revenue last year. Android and iOS developers are taking note too with over 55 percent of the top 400 iOS games having Facebook integration.
After a filing in 2007 based on its social network, Twitter was finally granted a patent on... well... Twitter. US Patent #8,401,009 grants Twitter the rights to how its service works.
When news came of the applications approval, Twitter co-founder, Biz Stone, tweeted "Look Ma, I'm officially an inventor." Does this mean that Twitter will begin suing other startup social networks or services that have similar functionality? Technically they could, but Twitter has a policy that requires its employees to vote before legal action could be taken.
"Like many companies, we apply for patents on a bunch of our inventions. We also think a lot about how those patents may be used in the future, which is why we introduced the Innovator's Patent Agreement to keep control of those patents in the hands of engineers and designers."