TweakTown NewsRefine News by Category:
Twitter announced this morning that it has began opening up it's Twitter Analytics Platform to the public, a feature that was previously only open to advertising partners. This means that users can now track the "reach" of their tweets as well as track what country their post have the most reach in.
All of the data can be downloaded into a CSV file allowing users to build customized graphs, spreadsheets and presentations based on their actual Twitter analytics. At the moment all Twitter users should be able to access the data, but some accounts are experiencing issues. Twitter hopes to work out these bugs soon and says to keep checking back if you are having issues.
For about a year now Facebook users have been adding useless hash tags to the end of their post. I am sure I speak for many when I say this was probably the most annoying trend to ever hit the social network. Unfortunately we're about to see an onslaught of hashtags as Facebook has just enabled them to function similar to the way Twitter utilizes them.
Facebook says that starting today hashtags will be clickable on the social networking service that will function similarly to other services like Instagram, Twitter, Tumblr and Pinterest. When clicking on a hashtag, you will see a feed pop-up of what other people are saying about that event, or topic.
Facebook says that now you can:
- Search for a specific hashtag from your search bar. For example, #NBAFinals.
- Click on hashtags that originate on other services, such as Instagram.
- Compose posts directly from the hashtag feed and search results.
Facebook says that as always you believe control the audience for your post, including those with hashtags and that privacy settings can be adjusted in the normal fashion. They went on to say that hashtags are just the first step to help people more easily discover what others are saying about a specific topic and participate in public conversations. The company will continue to roll out more features in the coming weeks including training hashtags as well as deeper insights.
Tumblr users flock to WordPress after Yahoo acquires the popular blogging service and promises it won't screw things up
On Friday I reported on rumors that Yahoo was in talks to acquire popular social blogging service Tumblr for a reported $1 billion. As it turned out, those rumors were quite true as the deal was sealed over the weekend. The once king of the internet purchased Tumblr for a reported $1.1 billion US, of which all will be paid in cash.
Marissa Mayer, Yahoo's CEO, stated that Yahoo and Tumblr will remain separate entities and Tumblr CEO David Karp will remain at the helm of the massive blogging site. In the official press release, Yahoo said: "Per the agreement and our promise not to screw it up, Tumblr will be independently operated as a separate business." This announcement may have calmed some fears, but not all were sure.
WordPress founder Matt Mullenweg posted some tell-tell metrics on his blog last night that showed more than 72,000 post per hour were imported from Tumblr to WordPress last night, which was up from an average of 400-600 per hour. While this may sound like a massive migration, Tumblr says that it sees more than 75 million blog post per day, so 72,000 is but a mere drop in the ocean in comparison.
Early Thursday morning reports began to surface about rumors of Yahoo preparing a bid for social blogging site Tumblr. This would put the once king of search on the front lines of the social media war.
AllThingsD reported on Thursday that Yahoo was considering the acquisition of Tumblr for $1 billion. This is not the first time CEO Marissa Mayer has shown interest in Tumblr though. As an executive at Google, Mayer closely watched the blogging service loved by hipsters all over.
The rumors carry some weight as AllThingsD is usually spot on with its predictions on all things Yahoo, and there have been documented meetings between Mayer and Tumblr top execs including founder and CEO David Karp. While the acquisition seems imminent, we are left wondering what will happen to all of the Tumblr pr0n if Yahoo does take over.
Google has just debuted a completely new look for its social network Google+. The service is getting 41 new features or upgrades with the most noticeable being a complete facelift. Google+ will now feature a dynamic and modern multi column design that will allow users to explore post more in-depth than previously possible.
Also announced is a new hash-tagging system that will dynamically search relevant content on Google+ and will instantly add relevant hashtags to your post upon submission. When you click a hashtag it will show related items that are specifically sorted to the sources Google things you may prefer.
A new Google+ Hangout app was also announced that makes hanging out on your mobile device easier than ever. It allows users to easily enter into a text based group chat and quickly drop into a video call with the simple tap of a button. Google says that this new app along with the video calls will be free. Stay tuned to TweakTown for more feature updates as they become known!
Over the weekend, LinkedIn marked its 10th year of slowly pushing forward in a sea of social networking websites. The company itself was founded in 2002 by entrepreneurs Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant, but the official website did not launch until May 5th 2003.
While some are quick to point out how small LinkedIn is compared to Facebook, Google+ or even what MySpace once was, LinkedIn is quite successful at what it does. Facebook and Google+ have the fun, photo sharing and interest sharing aspects of social networking covered, but what they lack is a place for professionals to market themselves. This is where LinkedIn really shines.
LinkedIn serves up employment history, online resume, and skill set postings of over 225 million members worldwide, with 77 million of those members being from the US. From an economic standpoint, the company employees more than 3,700 people worldwide and saw a total revenue of more than $300 million in 2012.
Facebook has over 1.1 billion monthly users, 751 million mobile users and over 665 million daily users
Trace covered Facebook's Q1 earnings earlier tonight, and touched on the social network's insane numbers - but they really do need their own story they're so gigantic. Facebook now have over 1.11 billion monthly active users, and a chunk of those are on mobile.
During March 2013, daily active users passed 665 million on average, and there was a huge 751 million monthly active users, too. The 665 million daily active users (DAUs) is an increase of 26% year-over-year, with the 1.11 billion monthly active users (MAUs) being an increase of 23% year-over-year. Mobile MAUs sitting at 751 million is an increase of a mammoth 54% year-over-year.
As you can see, the center of all of this is mobile. Facebook know this, and are pushing out better mobile apps, such as Home. Sure, I use Facebook on my desktop, but I live on it on my mobile - if I'm away from my desktop or notebook, I'm on my Facebook app constantly.
This year's "Who Has Your Back" report published by the Electronic Frontier Foundation has just been released and Twitter is sitting pretty in the number one spot. In contrast, Facebook, Apple and Amazon all ranked very low on the list.
The report is based on how far the world's biggest tech companies go to protect your data from government demands. Each company is evaluated on six different criteria and given a star if they fit the requirements. Of the 18 companies tested, only two met every criteria with an excellent rating.
Twitter and Sonic.net both scored a full six stars, while on the other end of the scale, Myspace was awarded nothing. Facebook was middle of the road with three stars while Google, Dropbox, and Spideroak all tied for second best with five stars each.
Blogs across the web have slowly been integrating Facebook's commenting system into their blogs. The practice has become so popular that popular Content Management Systems like Drupal, WordPress and Joomla all have modules that quickly let bloggers replace stock commenting modules with Facebook's system. Even TweakTown uses Facebook's commenting system.
Seeing the success that Facebook has had with this, today Google has announced that it has begun allowing Blogger users the ability to integrate Google+ Comments into their blogs. Unlike Facebook comments, this new integration will allow users to set deep permission restrictions on who can see comments.
Users will be able to set permissions to individuals, circles or the general public. Blogger will also display discussions on Google+ that pertain to a user's specific post. Meaning that if a public discussion about your post pops up on Google+, those comments can also appear on your blog post.
Facebook may have over one billion users, but how could they make more money from these users? The social network is reportedly set to roll out their own video-based advertising service, reports Ad Age.
A video ad on Facebook won't be cheap, where it might cost one million dollars for a 15-second spot. Quite an astronomical amount, but considering the amount of people you'd reach, it could just be worth it. Facebook are currently experimenting with four advertising slots, which could see the social network make around four million dollars in revenue, per day.
Facebook will do it well though, where they won't make you see the same video ads more than once per day, while simultaneously limiting the total delivery of ads to three per user, per day. How would these ads display to you? They could pop up as the 15-second ads, playing automatically and taking up a portion of your screen.