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Coinciding with the launch of its latest desktop graphics card, the HD 5670, AMD has released a very witty and entertaining commercial that is designed to let buyers of its Radeon graphics cards know how easy it is to upgrade to a newer card.
The motto is, "So easy, a monkey can do it!", as you'll see before your eyes in the commercial that can be streamed below :-
You can learn more about how AMD accomplished the video at the source link.
CES 2010 - During Digital Experience today here in Sin City we caught up with Nick Stam, technical marketing director, who was kind enough to give us a look at an exclusive press only viewing of the upcoming Fermi video card. Digital Experience was much more interesting for a site like ours compared to CES Unveiled.
Internally the product name is called GF100 and in the video we get a look at what the card can do under some intensive rendering.
Nick told us that the video card should hit the market in Q1, which is what we have also heard from various industry sources who say it should launch at the end of March. More from Digital Experience up soon.
When it comes to taking lots of digital photos and video both amateurs and pros alike often need a place to archive all of that video to free up space on their memory cards. You can lug a notebook along with you to do the archiving, but a less bulky way would be to use a device like the NEXTO eXtreme portable hard drive.
The NEXTO eXtreme hard drive is a portable device that has both a memory card reader and a USB port that allows direct connections to cameras of all types. The drive can be had with storage capacities ranging from 160GB to 500GB. The drives can be expanded all the way to 2TB of storage.
The battery inside the device is good for transferring about 60GB of data. Data transfer speeds will allow about 1GB of data to be transferred in about 40 seconds. Pricing for the drive starts at $235 for a 160GB drive.
Let me paint a picture - you've read our Radeon HD 5970 video card overclocking article here and you can't help but feel excited about the potential power that you're able to achieve from it. So you start going around and hunting one down, wondering which is the best to buy. So you go over to Newegg and find this. The XFX HD 5970 Black Edition, not only does it sound fancy, but the price tag of $709.99 and the specification saying Core Clock 725 MHz (up to +30% with OverVolt Tool) and Memory Clock 4GHz (up to +20% with OverVolt Tool).
So with everything looking good, the video card arrives (probably after a month due to stock issues) and you throw it in your system and figure since you've just thrown together a nice X58 testbed with 6GB of memory, it's time to install Windows 7 64-bit and get into some serious gaming action over the holidays. So with everything installed, drivers done, thrown on some games, ran a 3DMark to make sure everything's where it should be and you say "Okay, I don't need any more power, but let's fire up the Special XFX Overvolt tool anyway and overclock this sucka..."
Opening up the XFX Overvolt program you find yourself denied! Hmm, this is weird you think, so you get in contact with XFX and the conversation goes a little like this: (note that his conversation involves Australian dollars and hasn't been edited)
[ 11/27/2009 7:11:49 AM] Registered my card, downloaded the overvolt tool, installed, .exe will only run under administrator, but it says "Sorry this tool does not support your video card" WTF $1200 video card and your software doesn't work?
[JEDY 11/27/2009 11:42:03 AM] Hi, thanks for your message,it is strange. could you tell us what bios version your card? thanks Jedy
[ 11/27/2009 11:46:25 AM] How can I tell that, would GPU-Z show that info? I have 2 more cards here from the same batch but they are for my customers, I hope they don't have the same grief that I have had.
[JEDY 11/27/2009 11:52:53 AM] Hi,Thanks for the update.you can find the bios information from CCC. thanks Jedy
[ 11/30/2009 8:50:33 AM] Sorry for not replying over the weekend, we had other machines on the test bench, Bios Version 012.013.000.002 Bios Part Number 113-HD58-970-102 Bios Date 2009/11/11
[ 12/2/2009 7:29:12 AM] Its been a few days since I replied, any update on this?
[JEDY 12/3/2009 9:17:09 AM] Hi,Thanks for the update. this software can't run under 64bit OS. thanks Jedy
[ 12/3/2009 10:11:32 AM] Why didnt you tell me this back in November, as if any power user would use 32bit OS these days. is the program from ATI written in 16bit, thats very old-school. Au$1200 Epic fail...
"Epic Fail"... I don't think I could put it better myself.
So if you're hunting down a Radeon HD 5970 and you want to do some real overclocking with the assistance of the Overvolt tool, the HD 5970 from XFX might be worth avoiding for the moment. Not only is it overly expensive at $709.99 USD, but technically you could go as far to say it's falsely advertised. Considering XFX consider themselves a bit of a performance company it's disappointing, or as our friend so delicately put it, an Epic Fail.
It's something worth noting as the last thing you want to do is get home and find that the software you need to really get full advantage of the model isn't going to work on your computer. Apart from the ATI branded HD 5970 we've tested a Sapphire model and a Gigabyte model and both worked with the readily available ATI branded Overvolt program.
With ATI set to launch the new Radeon HD 5500 and 5600 series at CES which starts on the 7th of January and the HD 5400 series later that month, the company is about to flood the market with a huge amount of low-end cards.
Word has come through that in the HD 5600 series alone ATIs partners will have the option to use as many of the six variances they want. Why we don't know 100% what the different variances include we've been told it's a combination of connectivity and memory. It's probably fairly safe to assume that we'll end up with an Eyefinity version along with 512MB and 1GB versions. Within the series we'll no doubt see two model names which should consist of the HD 5650 and HD 5670 simply by going off past trends.
As for the HD 5500 and HD 5400, we have been told that ATI will offer between two and three variances which means a total of six variances in those bottom two series and another six variances in the HD 5600 series bringing us to a grant total of 12 new video cards.
While I had planned to get stuck back into reviewing early January it is becoming extremely clear that the option to be a bit slack is quickly fading away.
We've just received word that ATI have just sent out the design kit to its ATI partners this week. So what does that mean? Well it means that come January we'll begin to see companies offer their own design of Radeon HD 5800 series video cards, this also means that ATI probably have confidence in their supply of chips come early next year as well.
This is good news for everyone, for starters the supply will mean that if you're looking for a HD 5800 series, you shouldn't run into any dramas. Secondly with the launch of the Fermi based boards from NVIDIA, ATI only partners like Sapphire and HIS can work at making a product that will compete with the green teams new model, which is no doubt going to beat a stock HD 5870 for the simple fact that it needs too.
While we can't confirm 100%, come January we should see models like the Atomic from Sapphire, TurboX from HIS and other pre overclocked models from partners producing ATI products.
With the official introduction this week of the hot ATI HD 5970 video card with dual GPUs, we all knew that NVIDIA would be forced to answer in the continuing war for the high-end graphics crown. I expected NVIDIA to unveil its own dual GPU card soon, but it seems that Big Green may instead be loosening up a bit and allowing its card partners to get jiggy with new designs.
Galaxy is hard at work in a new dual GPU video card that will reportedly cram two of the potent GTX 285 GPUs onto one PCB. The downside to the impressive sounding video card is that it will be in very limited quantities and the price is rumored to be at about $1000. You could almost buy two of those HD 5970 cards for that much loot.
At this point, the cards only exist as CAD drawings and it appears that the drawings show each GPU getting its own fan and cooler. The card is said to be hitting market before Christmas, which is only a month or so away now.
Today marked the official introduction of the very powerful ATI HD 5970 video card. As you might expect the unveiling of a new video card means we also have new desktop computers hitting today that feature the card inside.
Maingear has announced that it is cramming not one, but two of the new HD 5970 video cards into the Shift desktop. When equipped with the dual video cards the Shift has 10 teraflops of visual compute power according to Maingear.
The downside is that adding the dual HD 5970 video cards to the Shift tacks on over $1500 to the selling price of the machine. A fully equipped Shift with the dual cards will set you back over $6,000. As they say, you can have cheap or you can have fast, but not both.
Last week a fellow called David Cummings, Director of Marketing for Desktop GPU from AMD, flew into Taipei and gave local press here in Taiwan a solid presentation on the new ATI Radeon 5970 dual GPU video that is being released today around the world.
We headed on over to the AMD offices in Taipei and recorded the presentation for everyone to watch. It summarizes the new video card in AMD speak, but David does go into quite a bit of details, especially the "UNLOCKED" feature of the card that allows for some pretty insane overclocking.
At the end of the video we also get a bit of a hands-on look at ATI Eyefinity technology running DiRT 2, which is an upcoming DX11 rally car game.
For the actual performance numbers of the card, take a look at our review of the Sapphire Radeon HD 5970 video card right here.
MSI has unveiled the world's first N240GT video card that supports over voltage overclocking with Afterburner. Afterburner is MSI's overclocking application and the company claims that the GPU can be increased by up to 30%.
The app allows the user to adjust the voltage and overclocking configurations. The video card also supports DirectX 10.1 and has an HDMI output. The NVIDIA GeForce GT 240 GPU used in the video card is built on the 40nm process.
The smaller nanometer process architecture helps the card stay cool when overclocking. MSI also uses Hi-C Cap solid-state capacitors and chokes in the construction of the card to help it withstand stresses of overclocking. Pricing and availability are unknown.