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While the GoPro Hero4 product release has been named as partly to blame for a downturn in sales, Business Insider reported that GoPro has sent home 7 percent of its staff amidst low sales figures.
While this company was initially forecasted to post a Q4 revenue figure of $511 million it is now expected to bring in $435 million, helping make a total revenue haul of $1.6 billion in 2015. Explaining this downturn in sales, the GoPro stated that its "Fourth quarter revenue reflects lower than anticipated sales of its capture devices due to slower than expected sell through at retailers, particularly in the first half of the quarter."
Alongside GoPro shares free falling by 23 percent recently, it's expected to face bills amounting to between $5 million and $10 million in severance costs due to the layoffs, while also dealing with $21 million over Hero4 price changes enacted in December 2015.
CES 2016 - Nikon has released two new cameras in two different segments that have some fantastically high specs. The D5 halo DSLR and the D500 APS-C based DLSR have the highest ISO sensitivity in any consumer available sensor, not to mention a whole lot more when they release in March.
The D5 is the flagship camera for Nikon that builds wildly on the successes of the line of massive full-frame cameras with a much improved 35mm sensor that can shoot at a whopping 3,280,000 ISO. This opens up so many possibilities with low-light photography. Just don't expect print quality at that 3 million setting, but this does mean that noise should be better at higher than usual ISO settings that might be used on real shoots
The D500 uses a similar cropped APS-C sized sensor (DX format) that has slightly less megapixels though it's still just as sensitive as it's big brother. This is Nikon using the majority of the technology found in their halo product and trickling it down. On the back is a 3.2-inch touchscreen and all the manual controls you'd want.
CES 2016 - Kodak has just unveiled its new 4K action camera, with it arriving in a small cube form, rocking a 12.4-megapixel sensor, and a 235-degrere field of view.
Kodak has designed the new camera with VR filmmakers in mind, where it records in two modes - "global", which captures "an almost spherical image 360-degrees horizontally and 235-degrees vertically", reports Engadget, or "front", which shoots in the traditional wide-angle panorama in 16:9.
The global footage arrives in 1:1 aspect ratio with a maximum resolution of 2880x2880 at 30FPS, while the front mode shoots up to 4K. If you want to make spherical and VR-ready clips, you'll need two of these back-to-back.
A single camera costs $499, while the double-pack is priced at $899. Not bad considering Google and GoPro's rig costs a huge $15,000.
CES 2016 - Razer unveiled its new Blade Stealth ultrabook gaming PC at CES, but alongside that announcement was their new Stargazer webcam.
Razer teamed with Intel on Stargazer, including Intel's impressive RealSense 3D technology inside of it. The Stargazer is capable of capturing 720p at 60FPS, as well as 1080p at 30FPS, with a noise-cancelling, dual-array microphone. It's powered by the Intel RealSense SR300 camera, which brings 3D to the table.
Intel's RealSense SR300 camera is capable of Windows Hello support, so you can use your face to log into Windows 10. Razer is more excited about the Dynamic Background Removal capability, where you can filter out the entire image except for the person. This might not sound like much, but for Twitch streamers, this is going to be huge - you can filter out everything around you, so you're picking up just your body, and have that overlayed on your stream or YouTube video.
CES 2016 - FLIR has just unveiled its new Scout TK thermal camera, which is capable of recording still images and video, and is much more weather-resistant than the One camera that connects to your smartphone.
The Scout TK has been made for the outdoors, with a narrower field of view, but it has a larger range than the One - providing thermal camera goodness at up to 100 yards away. Battery life wise, we're looking at around five hours of continuous use.
FLIR is pricing the Scout TK at $600, with it reaching FLIR's website and Amazon later this year.
CES 2016 - Nikon has just unveiled its first 360-degree action camera, with the weirdly named KeyMission 360 at the 2016 Consumer Electronics Show in Las Vegas.
Nikon's new KeyMission 360 camera shoots 360-degree video in 4K, with Nikon calling it the first in a new "family" of action cameras. The KeyMission 360 features a square shape, with it being bigger than the GoPro Hero Session 4, reports The Verge. It has lenses on the front and back, and is shockproof 2m (7ft) and waterproof to 30m (100ft).
The KeyMission 360 has electronic stabilization reduction, but Nikon has been shy with pricing, availability, battery life, and the field of view of each lens. We should find out more in the coming months on the KeyMission 360.
We all know how good Red cameras are, with one of my favorite YouTubers - MKBHD - making such great use out of his expensive kit.
Well, Red Cinema has just unveiled its latest Scarlet-W and Scarlet-W Monochrome cameras, which are both capable of shooting 5K RAW video, and 2K ProRes with Red's Dragon sensor. If you want to get some slow motion action out of them, the camera can shoot 5K 60FPS widescreen, 4K at 150FPS, and 2K at a huge 300FPS.
The new Red Cinema Scarlet-W costs $9,950 for the body only, and sits between the expensive $29,000 6K Epic model, and the new $5,950 Raven model. Red explains: "All of our [latest] cameras have the Dragon sensor in common, so intercutting footage between the entire line is pretty seamless".
GoPro has just dropped the price on its Hero4 Session camera, from its debut pricing of $399 (which dropped to $349), where the company has just announced its new $199 pricing.
The new $199 pricing makes the Hero4 Session on equal price footing with the low-end Hero+ model. The Hero4 Session can shoot at 1440p 30FPS, 720p at 100FPS, and many other resolutions. The Hero4 Session is around 50% smaller than the Hero4 Black, and is found in a waterproof cube with a non-removable battery, microSD card slot, and a microUSB port.
360-degree video continues to grow, with Panorics announcing that it has launched its fully immersive 360-degree video camera system, PTRig. PTRig houses three GoPro cameras, shooting insane 5700x2850 videos in 360x180 degrees.
Panorics' PTRig can shoot its spherical video using three GoPro Hero3 or Hero4 cameras, and thanks to their small size and weight, the ability to change out camera settings without removing the GoPro cameras is a great thing to see. Some of the first PTRig's have been met with positive reviews, with Chief Video Producer for Planet360, Alex Ugryumov using his PTRig "in the air, on a boat, on a car", with Ugryumov saying that "compared to other holders I used, it performs much better: less parallax, better and easier stitching, convenient to charge the cameras".
Panorics' CEO, Alex Boch, explains: "With over $1 billion invested in VR already and more than 30 million virtual reality headsets on the market by 2020, availability of immersive video content is going to be key to the whole industry exponential growth. VR is expanding rapidly and there won't be any industry not affected by its growth. We are very excited to be a part of a new VR era and Panorics works hard on developing innovative 360 video products".
The PTRig system sells for $750, and can be purchased on Panorics website.
While it has not been confirmed by either company, reports claim that Nikon has purchased Samsung's NX mirrorless camera technology in its entirety. This is followed by further talk that Samsung will be removing itself from the UK camera market, as it did last week in Germany.
The purchase of this technology has been described as a major move by Nikon in order to control the DSLR market, facing fierce competition from Panasonic, Olympus and Sony alike.