Most people have probably not heard of the name Hasselblad, and for those who do know the company, it has been a while since they've been in the headlines. Hasselblad is an iconic company, making cameras since 1941 and have been involved in some of the most iconic photos of all time.
The Beatles' Abbey Road cover, the black and white portrait of Steve Jobs, and the first photos taken on the moon from the 1969 moon landing were all shot on Hasselblad cameras. Well, the company is back with the new H6D camera, available in two forms. The first is a huge 50-megapixel offering, while the second is an insane 100-megapixel camera.
Both of them rock a new autofocus system that is capable of locking onto specific points, such as a subject's eye, so that the photographer can track it and adjust composition. The H6D also rocks features that we have on smartphones and compact cameras, like a touchscreen and 4K video recording. As for price, the 50-megapixel version costs $27,000 while the 100-megapixel camera rocks a huge $33,00 price - and for these prices, you won't get a lens - they're extra.
Facebook has announced its insane new Surround 360 camera, which is a 17-lens 3D VR rig that shoots 360-degree video.
The 17 lenses are all 4-megapixel lenses that can shoot up to the huge 8K resolution, of 7680x4320, with each individual layer acting as a built-in heat sink to keep things nice and cool. Surround 360 requires not much effort in terms of post-production, but the $30,000 price will keep most punters at bay.
Facebook has said that it'll post the hardware design and video stitching algorithms onto GitHub later in the summer.
Described by Gizmodo as measuring in at "one two-thousandth the thickness of a human hair," we have recently learned that some Australian scientists have just created the world's thinnest camera lens.
Lead by Dr Yuerui (Larry) Lu from The Australian National University, this research project was made possible thanks to the utilization of molybdenum disulphide crystal. The exact measurement for this invention sits at 6.3 nanometers, with new lens being explained by Dr. Lu to be "the perfect candidate for future flexible displays," further commenting that it can withstand "high temperatures, is a lubricant, a good semiconductor and can emit photons too."
Seemingly being created as a 'wonder lens', don't expect this to be hitting the retail shelves anytime soon, but it's a groundbreaking study nonetheless.
Panasonic's GH4 camera is the camera of choice for many YouTubers and video enthusiasts, as it's capable of shooting 4K video at 30FPS, with a consumer-orientated price point. Well, Panasonic's next-gen GH series camera is set to knock off some socks, and some.
According to Japanese publication Nikkan, Panasonic's new GH5/GH6 camera will shoot 6K video at 30FPS. This means that each frame of the 6K video is shot in 16 megapixels, meaning you can grab 16-megapixel still photos from the 6K video - an awesome feature.
Panasonic also teased their new 8K-capable consumer level camera in May 2015, where ephotozine reported: "Panasonic announced plans for future 4K and 8K video and photo features, including 4K at 60fps and 120fps, as well as the ability to take 33 megapixel still images from 8K video footage. They say they are planning to have this technology ready for the Tokyo 2020 Olympic games. No further information was given at the time".
MWC 2016 - Alongside the announcement of the G5 smartphone and LG 360 VR, LG has unveiled its new LG 360 CAM. From the product name, you've probably guessed it's a 360-degree camera, and you'd be right.
The LG 360 CAM features two 200-degree cameras, both rocking 13-megapixel sensors, capable of capturing 360-degree videos and photos. LG 360 CAM features a 1200mAh battery, and 4GB of internal storage. LG 360 CAM will shoot 2K videos with 5.1-channel surround sound, thanks to the three microphones on the LG 360 CAM.
LG 360 CAM is also capable of shooting 360-degree content for Google Street Video, and YouTube360 content.
Sony is teasing its next-gen image sensor, Exmor IMX318, which will be powering the next wave of smartphones. The sensor is packing an insane 22.5 megapixels, which means we'll be shooting 4K video without a problem, with an image quality we've never seen before.
With smartphones getting thinner and thinner, and consumers (including myself) not liking protruding cameras out of the back of the smartphones - including the huge sellers like the iPhone and Galaxy range from Samsung, the new Sony Exmor IMX318 should change this. Sony hasn't compromised image quality to get its Exmor IMX318 thinner, as it's a type 1/2.6 stacked CMOS sensor with 22.5 megapixels of shooting power - providing better IQ in a smaller, more compact size, with increased performance.
Sony says its new sensor is the industry's first to feature a built-in high-speed hybrid autofocus, which is as fast as 0.03 seconds, with built-in 3-axis electronic image stabilization technology for video. The company expects to begin shipping its new Exmor IMX318 in May, which should be perfect timing for the Galaxy Note 6 and the upcoming iPhone 7.
Canon has just come out and announced its new flagship camera, the EOS-1DX Mark II, which is the company's answer to Nikon's new D5 camera. Canon is aiming its new snapper at professional sports photographers and photojournalists that require a fast-shooting body that's made for demanding conditions.
The new Canon 1D X Mark II features a full-frame 20.2-megapixel sensor, that can shoot up to 14FPS with autofocus and 16FPS without. It features a native ISO range of 100-51,200 with expanded sensitivity of up to 409,600, and it can capture the magical 4K 60FPS. It sports a sharper 1.62 million-dot 3.2-inch screen, a new autofocus system with 61 points (41 cross-type) and a built-in GPS. Not too bad at all, Canon.
Canon will be selling its new 1D X Mark II in April for $5999 for the body-only, with Canon selling a bundle with a 64GB CFast card and reader for $6299. There's also a new Wi-Fi adapter, something Canon will be selling separately, for $600.
While the GoPro Hero4 product release has been named as partly to blame for a downturn in sales, Business Insider reported that GoPro has sent home 7 percent of its staff amidst low sales figures.
While this company was initially forecasted to post a Q4 revenue figure of $511 million it is now expected to bring in $435 million, helping make a total revenue haul of $1.6 billion in 2015. Explaining this downturn in sales, the GoPro stated that its "Fourth quarter revenue reflects lower than anticipated sales of its capture devices due to slower than expected sell through at retailers, particularly in the first half of the quarter."
Alongside GoPro shares free falling by 23 percent recently, it's expected to face bills amounting to between $5 million and $10 million in severance costs due to the layoffs, while also dealing with $21 million over Hero4 price changes enacted in December 2015.
CES 2016 - Nikon has released two new cameras in two different segments that have some fantastically high specs. The D5 halo DSLR and the D500 APS-C based DLSR have the highest ISO sensitivity in any consumer available sensor, not to mention a whole lot more when they release in March.
The D5 is the flagship camera for Nikon that builds wildly on the successes of the line of massive full-frame cameras with a much improved 35mm sensor that can shoot at a whopping 3,280,000 ISO. This opens up so many possibilities with low-light photography. Just don't expect print quality at that 3 million setting, but this does mean that noise should be better at higher than usual ISO settings that might be used on real shoots
The D500 uses a similar cropped APS-C sized sensor (DX format) that has slightly less megapixels though it's still just as sensitive as it's big brother. This is Nikon using the majority of the technology found in their halo product and trickling it down. On the back is a 3.2-inch touchscreen and all the manual controls you'd want.
CES 2016 - Kodak has just unveiled its new 4K action camera, with it arriving in a small cube form, rocking a 12.4-megapixel sensor, and a 235-degrere field of view.
Kodak has designed the new camera with VR filmmakers in mind, where it records in two modes - "global", which captures "an almost spherical image 360-degrees horizontally and 235-degrees vertically", reports Engadget, or "front", which shoots in the traditional wide-angle panorama in 16:9.
The global footage arrives in 1:1 aspect ratio with a maximum resolution of 2880x2880 at 30FPS, while the front mode shoots up to 4K. If you want to make spherical and VR-ready clips, you'll need two of these back-to-back.
A single camera costs $499, while the double-pack is priced at $899. Not bad considering Google and GoPro's rig costs a huge $15,000.