Evidently the recent AMD-ATI merger has got NVIDIA thinking along similar tracks as well, apparently they too are praising the idea of unified GPUs and CPUs, just as AMD/ATI plan to work on in the not too distant future.

XBit Labs have the scoop.

Nvidia Corp., one of the world's largest supplier of graphics processors, said during a conference call with financial analysts that the company could imagine a chip that combines general-purpose processing features and graphics processing capabilities. Such devices will be eventually available from Advanced Micro Devices and ATI, however, Nvidia does see value in the approach as well.

"In some segments, we could imagine GPUs integrating with CPUs, or CPUs integrating with GPUs. But we'll approach those segments as it makes sense. Because often times it's not necessarily one CPU. It could be x86. It could be ASICs, it could be PowerPC. It could be Cell. It could be ARM. It could be something else," said Nvidia's chief executive and president Jen-Hsun Huang.