Spotify in 'advanced talks' to buy SoundCloud

Spotify is reportedly set to acquire SoundCloud, is in 'advanced talks' on a deal.

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Spotify could swell in size significantly if the reports of the company looking to acquire SoundCloud, with rumors that Spotify is in "advanced talks" to buy the company.

Spotify in 'advanced talks' to buy SoundCloud | TweakTown.com

If the acquisition of SoundCloud goes ahead, Spotify would need to throw a pretty hefty amount across the table, but the deal makes sense from a business perspective. Spotify has been expanding constantly, from just albums to wider ranges of catalogs of DJ sets, demos, and other rough tracks, reports Engadget.

Spotify acquiring SoundCloud would give it a considerable edge against competitors Google, Tidal, and Apple Music that are always trying to get you into their services with artist exclusives (which sucks, by the way). Spotify's new acquisition of SoundCloud would allow for a future where you would listen to in-development songs, and then scope out the artist's commercially available music right away.

NEWS SOURCE:engadget.com

Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering and has recently taken a keen interest in artificial intelligence (AI) hardware.

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