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Model 3 'Biggest one-week launch of any product ever', says Tesla

Tesla Model 3 racks up 325,000 pre-orders, future looking bright
By: Sean Ridgeley | Technology in Vehicles News | Posted: Apr 8, 2016 3:56 pm

Tesla Motors has received over 325,000 pre-orders for its upcoming Model 3 electric car since the reveal last week. The impressive figure represents $14 billion in "implied future sales", which Tesla claims makes it the "single biggest one-week launch of any product ever."




The feat is all the more remarkable given Tesla has conducted no advertising or endorsements whatsoever, instead relying on word of mouth, and all the more important given what this means for the future of electric vehicles.


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