Tech content trusted by users in North America and around the world
7,296 Reviews & Articles | 53,214 News Posts

McDonald's is now rolling out its mobile app across the country

McDonald's wants to jump on the mobile app bandwagon
By: Michael Hatamoto | Apps News | Posted: Aug 12, 2015 10:15 pm

McDonald's is now rolling out a mobile app to some customers in the United States, which features a loyalty program for the restaurant's drinks, special deals, and more. A customer can earn a free drink after five McCafe drink purchases, if they use the app.

 

mcdonalds-now-rolling-mobile-app-country_01

 

The company will rollout the app nationwide by October, if everything goes according to plan with limited testing, according to McDonald's. Ideally, the mobile app could pave the way for increased use of different ordering and payment opportunities while inside McDonald's restaurants.

 

McDonald's CEO Steve Easterbrook admitted the company is "a little behind some others" when it comes to mobile app rollouts.

 

"McDonald's is a company that tests and tests and tests before rolling out technological change through its system," said Asit Sharma, analyst at Motley Fool, in a statement published by Bloomberg Business. "It's a detriment when customers' expectations are constantly set by competitors' innovations."

NEWS SOURCES:Finance.yahoo.com, D38ls2kcjnhfdj.cloudfront.net

Related Tags

Got an opinion on this news? Post a comment below!
Subscribe to our Newsletter

Latest News Posts

View More News Posts
View Our Latest Videos

Forum Activity

View More Forum Posts

Press Releases

View More Press Releases
loading