Sixty four percent of American adults now own a smartphone in 2015, a number that has increased from 35 percent in mid-2011, according to the Pew Research Center.
Even though smartphone saturation is well developed in the United States, that doesn't mean paying the bill is easy - with consumers still struggling with their monthly phone bills. Almost half - 48 percent - of smartphone-dependent Americans had to cancel, suspend, or otherwise shut off their wireless phone service due to the high cost of the monthly plans.
Ninety-seven percent of smartphone owners engage in texting at least once per week, with 93 percent of 18 to 29 year olds still making at least one voice call per week. Not surprisingly, a large number of smartphone owners follow current news, share pictures, video and other content about their community, and visit social networking sites at various points.
As the smartphone market matures, it's critical for wireless carriers, hardware makers, and app developers to understand their consumers.