Google has reached a deal with Verizon Wireless, AT&T and T-Mobile for support with the Google Wallet mobile payment app. The tap and pay service will be pre-installed on Android devices running KitKat or higher from the three mentioned US wireless carriers later this year.
The Google Wallet tap and pay feature was rolled out in 2011, with the mobile payments market growing since then. Google's deal to have Wallet pre-installed, along with acquiring unknown intellectual property from Softcard, shows it is ready to step up support for mobile payments.
Apple Pay has shown rivals that there is potential in the mobile payments market, but companies need to create stronger alliances. This Google Wallet deal could be a strong first step towards building a long-term Apple Pay competitor.