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Ford banks on Silicon Valley talent for new research center

Ford has a new research center in Silicon Valley, hoping the region's tech talent will help accelerate new innovation
By: Michael Hatamoto | Technology in Vehicles News | Posted: Jan 24, 2015 5:14 am

Ford recently opened a new 25,000-square-foot research center in Silicon Valley, with the aim of generating new innovation. The facility has 21 full-time engineers, scientists and app developers, and the company plans to expand staff levels up to 125 by the end of 2015.




"What I'm so struck by, the valley here is a marketplace of ideas," said Mark Fields, President and CEO, during the facility's grand opening. "When you're shopping for a house, it's all about location, location, location. Here, it's about being in the right neighborhood because of all the collection of companies. Our folks going to the coffee shops will run into folks form other companies and strike up conversation."


The company had a previous research center in the San Francisco Bay Area, but it only hosted eight employees - and with Ford's ambitions towards autonomous vehicles, electric vehicles and other tech-centric solutions, a larger staff was desired.


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