Verizon Wireless will offer subscribers a free Apple iPhone 6 16GB if they sign a two-year contract and exchange their old phone. The 16GB iPhone 6 model costs $199, and eligible trade-in devices include the following: iPhone 4, 4S, 5, 5C, or 5S smartphones. The launch of major smartphones is a selling point to consumers interested in switching carriers, which hasn't gone unnoticed by the No. 1 wireless carrier in the United States.
Even if many seem underwhelmed by Apple's recent announcements, wireless carriers have been quick to offer subscribers incentives to join their networks.
Apple's pricing is a rather curious one, as T-Mobile and other carriers begin to eliminate mandatory two-year contracts while also unbundling service. Equipment financing plans of more expensive smartphones isn't as appealing, with a growing number of subscribers interested in paying installments for expensive smartphones.