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Sony gives up on e-book market as it axes Reader devices in Europe

When supplies run out in Europe, Sony's Reader e-book devices will pretty much only be available to buy in Japan, a spokesperson has confirmed (NYSE:SNE)

| Mobile Devices, Tablets & Phones News | Posted: Aug 6, 2014 12:01 am

Sony has abandoned its e-reader business in Europe after being thoroughly trounced by products like Amazon's Kindle, it has emerged.

 

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The Japanese company launched its e-book Reader devices to a largely tepid response from consumers in Europe. Its last model, the PRS-T3, will stay on sale in the continent but only until supplies run out, with the company confirming to the BBC that it has "no plans" to develop a successor. Existing customers have been pointed towards the Kobo e-reader device since February in North America and since May in Europe and Australia, according to a spokesperson. Sony's Readers will continue to be available in the company's native Japanese market, where the Sony Reader Store remains functional.

 

The overall e-reader market is totally dominated by Amazon and its kindle, although the sector is predicted to be on the wane in general as it is cannibalized by tablets and smartphones.

NEWS SOURCES:Bbc.co.uk

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