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Cuff wearables collection blends tech with high fashion in fun way

Cuff wearables blend fashon with technology in a growing market aiming to appeal to the masses
| Wearable Computing News | Posted: Feb 22, 2014 4:28 pm

Startup founder Cuff recently launched a wearables product line that is more fashionable and appealing, hopefully to cater to customers looking for functional, visually appealing products.




Included in the Cuff collection are bracelets, necklaces, and key chains that look like something from a women's magazine as opposed to a geeky tech magazine. The products range in price from $50 up to $150 and are currently only available with Apple iOS 6 or newer - no Google Android support is available, and will roll out a custom app once Android has stable Bluetooth 4.0 support, according to the company.


"The new Cuff collection wearables are more chic than geek, wrapping smart technology into elegant, fashionable pieces that we all want to wear," said Deepa Sood, Cuff founder, in a press statement. "We don't believe that we should be forced to choose between smarts and beauty when it comes to wearable accessories."


No recharging is required and the products are designed to last around one year before needing to be replaced.


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