Around 70 percent of European citizens stream or download movies online, though some of them are legal, according to a recent European Commission study. Filmmakers need to appreciate the intricacies of filming and distributing content in Europe, with most films staying in their host nation.
Sixty-eight percent of survey respondents say they pirate films for free, with more than half watching on a smartphone or PC.
"The study confirms that the European film industry is not making the most of its potential to reach new audiences or capitalizing on cross-border partnerships," the European Commission press release states. "We encourage filmmakers to make the most of the funding provided through Creative Europe, the EU's new program for the cultural and creative sectors, and its media subprogram in particular."
There is a global fight against Internet piracy, with copyright groups on the offensive to shut down piracy websites - and sometimes target users directly.