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Swatch, the swiss watchmaker, isn't worried about smartwatches

Swiss watchmaker Swatch, is not afraid about fighting off smartwatches with real watches

| Wearable Computing News | Posted: Jan 12, 2014 3:29 am

CES 2014 - We are moving into a world dominated by wearable computing as the days continue, with wearable devices being a massive bullet point for this year's Consumer Electronics Show, but what about traditional watches, and their watchmakers?

 

TweakTown image news/3/4/34795_04_swatch_the_swiss_watchmaker_isn_t_worried_about_smartwatches.jpg

 

Swatch, an uber famous Swiss watchmaker isn't concerned one bit. Swatch Chief Executive, Nick Hayek, talked with Reuters, where he said: "If people who never used to wear anything on their wrist start wearing a so-called smartwatch, then we certainly can convince them quickly to try wearing a beautiful watch instead."

 

But, does Swatch plan on making smartwatches? Not anytime soon, with Hayek adding: "We have all the know-how but we do not want to build up stock of technology bombs people won't want to buy." Smartwatches haven't hit the big time yet, but could we see a big change moving into the New Year?

NEWS SOURCES:Bgr.com

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