Tech content trusted by users in North America and around the world
6,676 Reviews & Articles | 45,608 News Posts

Alicia Keys out as BlackBerry's Global Creative Director

BlackBerry and Alicia Keys part ways with no official announcement as to why (NASDAQ:BBRY)
| Business, Financial & Legal News | Posted: Jan 3, 2014 10:05 am

During BlackBerry's event in 2013 announcing BlackBerry 10, the company surprised everyone by appointing singer, Alicia Keys, as the new Global Creative Director. While this position was mostly for publicity, it represented the length that BlackBerry was willing to go to save itself from financial ruin.

 

alicia_keys_out_as_blackberry_s_global_creative_director_1

 

Now less than a year later, and with new management steering the ship, Alicia Keys has been relieved of her duty. While no official reason has been mentioned for her departure from her honorary position, it could be due to the fact that Keys never really gave up her iPhone or iPad for BlackBerry devices. Just weeks after the BB10 announcement, Keys tweeted from the iPhone she reportedly gave up for the new at the time BlackBerry Z10.

NEWS SOURCES:Theverge.com

Related Tags

Got an opinion on this news? Post a comment below!

Latest News Posts

View More News Posts

Forum Activity

View More Forum Posts

Press Releases

View More Press Releases
Subscribe to our Newsletter
Or Scroll Down