WhatsApp finally has some substantial competition for its bid as the biggest text messaging service in existence. Today Kik messenger announced that it has surpassed the 100 million user milestone and has been adding new subscribers at a rate of 200,000 per day.
"For us, growth gets a really big bump over Thanksgiving, which is a combination of new devices and people being in a new social sphere and sharing their passion for Kik," he explained, pointing to factors that have helped them reach this milestone. "It's hard to know what exactly is prompting growth. I wouldn't say there's anyone coming to Kik just for Cards and not for the messaging platform, but what it does do is provide a way for people to look at it and say 'Look at all the fun things I can do with Kik that I can't do with any other messaging apps."