The IDC has posted up its Q3 tablet market share estimates, where it sees that Apple is sliding once more, with Android-powered slates taking most of its market share away.
Samsung claimed 20.4% of shipments, but ASUS is the surprise jumping from just 4.5% tablet market share last quarter to 7.4% this quarter. Year-over-year gains were also big, but Acer and Lenovo are making strides, too. ASUS were behind the refreshed Nexus 7, which we loved. This time last year Apple was enjoying nearly 40% of the tablet market share, but have slipped to below 30% this quarter.
The next few months should change, with the dominant refreshed and awesomely-priced Nexus 7, but the refreshed iPad, iPad mini, Surface 2 and Surface Pro 2 slates, among others, arriving on consumers' doorsteps.