HTC is working on a rebranding, where they've acquired the talents of Iron Man himself, Robert Downey Jr. The first TV spot, below, is a 15-second tease of HTC's "Here's to Change" advertising campaign, where Downey Jr. is holding a cat, with HTC standing for "Hold This Cat" meaning that HTC can mean whatever you want it to.
The second TV spot is a little crazier, where Downey Jr. walks into a meeting and says that HTC stands for "Humongeous Tinfoil Catamaran", uh yes - Iron Man - that's what we expected you to say. I don't know about these new ads, they feel a bit rushed. I'd like to actually see Downey Jr. sit down and discuss with the camera for 30-60 seconds on why you should buy a HTC smartphone.