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Acer to leave the cold arms of Microsoft for Google's warm embrace

Acer wants to grow its 'non-Windows business as soon as possible' (NASDAQ:MSFT, NASDAQ:GOOG, TPE:2353)
| Business, Financial & Legal News | Posted: Aug 11, 2013 6:29 am

Microsoft is losing partners left, right and center, with major partner, Acer, looking to shift its business away from the Redmond-based OS giant. The Wall Street Journal reports that Acer is trying to grow its "non-Windows business as soon as possible" by jumping to Android for mobile devices.




Acer's goal is to generate 30% of its re venue from Android-based devices and Chromebooks by as early as the end of 2014, up from the current 10% revenue stream they will see from Android-based Acer goods this year. It would seem like, from the outside at least, Acer is trying to grow itself toward a Samsung-like company.


Acer President, Jim Wang, told The Wall Street Journal: "For the PC industry, I haven't seen light at the end of the tunnel. First, we have to sustain our market share and protect our bottom line...and by doing tablets and smartphones right, we can be prepared for the day after tomorrow."


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