Sony and Panasonic are finally coming to their senses, announcing a new basic agreement with the goal of jointly developing a next-generation standard for professional-use optical discs.
Their objective? Expand their archive business for long-term digital data storage. Sony and Panasonic are hoping to improve their development efficiency based on the technologies that each company excels in, with their targets aimed on a 300GB optical disc by 2015. Both of the Japanese companies will continue to hold discussions regarding the specifications and other details regarding this new standard.
It's not known if the new standard will continue with Blu-ray or not, but I think we're going to see a move from this standard after all of these years.