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EA says that Apple is now its largest retail partner

Apple outpaces all other retail outlets when it comes to EA game sales

| Business, Financial & Legal News | Posted: Jul 24, 2013 10:05 pm

Yesterday, Electronic Arts released its quarterly financial results, and along with that release was a small announcement that during the previous quarter, Apple had became EA's biggest retail partner. The company said that games being sold through the App Store are earning the company more than any other retail outlet. That is pretty big news when you consider that their games are sold on Origin, Steam, and even in Walmart and GameStop.

 

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"Our quarter was notable was for its strong digital sales," EA chief operating officer Peter Moore said in a conference call with investors. "To that end, Apple was EA's biggest retail partner as measured by sales. That is a first." Apple says that EA was the number one global publisher of games in the App Store for the June quarter as well.

NEWS SOURCE
Venturebeat.com

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