This morning, we're getting word that Sony has taken a few steps back on its DRM policies regarding downloaded video content on the PlayStation 3. The company has now made it much easier for people to download and re-download shows they paid for in the past. Additionally, consumers can now download their purchased video content from any PlayStation 3 device.
"If you purchase a copy, the video or TV show download will be available infinitely and can be transferred to other enabled devices," reads the announcement on Sony's Video Unlimited website "Movie rentals are available for viewing up to 30 days after purchase and can be viewed multiple times within 24 hours on the same device."
I see this as another big step forward in the movement to abolish harsh DRM policies that do more to hurt the industry than they do to help it. Sony has really been stepping up lately and looking out for the consumer more so than the content provider. This really is a refreshing attitude over other companies such as Microsoft, Apple, and Verizon.