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iPad mini made up 60% of iOS sales during Q1 2013

iPad mini is popular for Apple, accounting for 60% of iOS sales for the first three months of 2013

| Mobile Devices, Tablets & Phones News | Posted: Jun 25, 2013 10:30 am

Just how popular is Apple's iPad mini? Well, it made up 60% of all iOS sales in the first three months of this year - that's how popular it is. It beat out the bigger brother, the full-sized iPad as well as the iPhone.

 

TweakTown image news/3/1/31314_03_ipad_mini_made_up_60_of_ios_sales_during_q1_2013.jpg

 

The data comes from Gartner, with Research Director Ranjit Atwal saying that the increased availability of lower-priced tablets, as well as a shift in focus from hardware to software will see an extended lifetime for premium tablets. What this translates to is higher-end tablets will continue to be here, and be in consumers' hands longer than ever before, without a need to replace them as often.

 

We're seeing the same thing with smartphones right now - where there's no need to update them every year because the one you bought 6-12 months ago is still a great smartphone. Comparing the market to Android, where 90% of Android-based sales are smartphones, while 85% of Microsoft's sales comes from the PC market.

NEWS SOURCE
Techspot.com

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