Tech content trusted by users in North America and around the world
6,418 Reviews & Articles | 42,804 News Posts
TRENDING NOW: NVIDIA acquires Valve, announces Half-Life 3 release for 2016

BlackBerry, Nokia, Apple to suffer at hands of 'good enough' Android surge

BlackBerry, Nokia, and Apple expected to suffer because of cheap, "good enough" Android devices

| Business, Financial & Legal News | Posted: May 24, 2013 12:13 am

Nomura Equity Research's Stuart Jeffrey believes that Apple, Nokia, and BlackBerry will suffer at the hands of Android devices that are good enough. Jeffrey believes these lower cost devices will provide attractive options for emerging markets, making it tougher for the aforementioned companies to enter.

 

blackberry_nokia_apple_to_suffer_at_hands_of_good_enough_android_surge_1

 

The drivers of our higher growth estimates are ones to which Apple appears to have no exposure, at least not currently. These drivers include: We see APAC driving 70-79% of growth; Apple's 1Q13 APAC share was 13%; "Good enough" Android phones priced at $100 and below are driving most of the growth; Apple has no exposure to this segment; 5" screen sizes are driving the higher-priced market segments, a segment where Apple has no exposure; Local application development in APAC is focused on Android, giving Android a big competitive advantage over Apple.

 

Jeffrey maintains a Neutral rating on Apple, with a price target of $420. He has, however, lowered his estimates for Nokia to $25.22 billion in revenue and a 1-cent-per-share net loss. BlackBerry's estimates have also been cut to $13.31 billion in revenue and 31 cents per share.

NEWS SOURCES:Blogs.barrons.com

Related Tags

Further Reading: Read and find more Business, Financial & Legal news at our Business, Financial & Legal news index page.

Do you get our news RSS feed? Get It!

Got an opinion on this news? Post a comment below!

Latest News Posts

View More News Posts

Forum Activity

View More Forum Posts

Press Releases

View More Press Releases
Subscribe to our Newsletter
Or Scroll Up Or Down