Rovio, the creator behind the hit series Angry Birds, has announced that they will be expanding into the realm of game publishing. No longer will Angry Birds and its spinoffs be the sole source of revenue for the company. Now, Rovio will provide resources and exposure to third-party games they feel worthy of their attention.
One of the first games benefiting from Rovio's new publishing arm is Icebreaker: A Viking Voyage. You can see a trailer for the game embedded above. 5 Ant's Tony Thief will also be aided by Rovio Stars. We'll have to wait for a while to see how well Rovio Stars works. I'm sure plenty of people are hoping it doesn't become the next EA.
Welcome to Rovio Stars, the new mobile game publishing program from Rovio Entertainment! With more than 1.7 billion downloads and hundreds of millions of monthly active users, Rovio can introduce your game to a massive audience while supporting you with world-class marketing and PR. Our post-production services and extensive know-how take your game to all the relevant app stores, while our expert game teams can mentor you on fine-tuning your game and turning it into a blockbuster.