Those who are waiting for the new, rumored iPad mini will have to wait just a bit longer to find out about it. After the rumored October 10 date had come and gone without a whisper from Apple regarding invitations or when an event would be held, new sources are claiming that the launch event will be held October 23.
Interestingly, October 23 is a Tuesday. Apple traditionally hosts its media events and launches on Wednesdays. There isn't any good explanation on why they would do this, though AllThingsD notes that October 23 is just three days before Microsoft will mark its entry into the tablet market with the release of its Surface tablets.
The thought is that they could be hosting it on this day so that they can take some of the press and interest away from Microsoft's new Surface tablets. But, Wednesday would still be before Microsoft starts selling its Surface tablets. Something still seems fishy about the 23rd. Take it with a grain of salt, as with all rumors.