TweakTown
Tech content trusted by users in North America and around the world
5,677 Reviews & Articles | 36,081 News Posts
Weekly Giveaway: Fractal Design Arc Cases Contest (Global Entry!)

Facebook users browse the site longer on their smartphone than a computer

A new study shows that more time was spent on Facebook using a cell phone than a computer.

| Internet & Websites News | Posted: May 8, 2012 2:02 pm

Social networks really do take up a lot of a user's time as they try to read and respond to everyone. I'm not saying I don't spend my fair share of time of Facebook; I probably spend more than average. However, I mostly access Facebook from a computer. A new study shows that users spend more time accessing Facebook from their cell phone than they do the computer.

 

TweakTown image news/2/3/23977_138_facebook_users_browse_the_site_longer_on_their_smartphone_than_a_computer.png

 

The study says that the average user spent more than seven hours pursuing Facebook via their cell phone, while only spending six doing the same from a computer. This is based off of data for the month of March. "Social networking proved to be a particularly popular activity on smartphones with several brands demonstrating exceptionally high engagement, in some cases higher than the corresponding time spent by users via traditional Web access," ComScore's report says.

 

It's not just Facebook that is doing well, either. Twitter users spent quite a bit more time on the site via cell phone. Whereas they only spent 20 minutes on Twitter from a computer, they spent on average just about two hours. Wow! Once again, this data is for the month of March. ComScore was able to collect this data using a new mobile behavioral measurement service called Mobile Metrix 2.0.

NEWS SOURCE
News.cnet.com

Related Tags

Further Reading: Read and find more Internet & Websites news at our Internet & Websites news index page.

Do you get our news RSS feed? Get It!

Post a Comment about this news

Latest Tech News Posts

View More News Posts

Latest Downloads

View More Latest Downloads

TweakTown Web Poll

Question: Did EA kill the Battlefield franchise with the terrible BF4 issues?

Yes, Battlefield is doomed

No, Battlefield will live on strong

I'm not sure, but I know EA needs to improve its game

or View the Results

View More Polls

Forum Activity

View More Forum Posts

Press Releases

View More Press Releases
Get TweakTown updates via Facebook!
Just click the "Like" button below