It looks as though the big motherboard players have their Sandy Bridge-based motherboards hitting revision 2.0 with new box designs being approved and sent for manufacturing. Gigabyte is now showing a "rev 1.0" on their website as the pic below shows:

Will the box-art bring a huge change to the look of the box itself, to differentiate between the "broken" 1.0 boards and the newer 2.0 boards? Only time will tell, but to calm to worry from customers I'm guessing the boxes will bring a change and most likely have a big sticker placed on them to stop people from worrying.