Tech content trusted by users in North America and around the world
7,094 Reviews & Articles | 50,928 News Posts

Kenneth Cole teaches us all how not to use Twitter for advertising

FYI: Using the Egyptian Revolution in a tweet for an ad is a bad idea
| Social Networking News | Posted: Feb 4, 2011 1:04 am

The eyes of the entire world have been glued to the troubles plaguing Egypt and its people. Apparently Kenneth Cole thought that using this current event to advertise their new spring collection was a great idea. He released the following tweet, which has since been removed but not before the Twitter world went into an uproar:

 

news/1/8/18744_001.jpg

 

Yeah Kenneth Cole, definitely too soon. Apparently the tweet cannot be blamed on an employee with bad taste because the tweet was signed with the -KC of Kenneth Cole himself. Thousands of angrys responses have since hit the Twitter universe. He has since posted an apology on both Twitter and Facebook, but this is just one more instance to learn from for the rest of us. Remember kids, think before you tweet. The Internet always remembers.

 

NEWS SOURCES:Techcrunch.com

Related Tags

Got an opinion on this news? Post a comment below!
loading