Google TV is cool and when it was first announced I was really looking forward to getting it on my set with the Logitech Revue box so I could watching Hulu and online shows from networks. After the device launched, all of the major networks and Hulu blocked users of Google TV from being able to access any of their online content making the Google TV service much less appealing. At launch, the only TVs to support Google TV were from Sony.
Sometime next year that will change. Samsung will be making an announcement in January that it will support Google TV. The specifics of their plans are unknown, but with January being CES time, we will most likely hear then what will happen with Samsung and Google TV. I would be surprised if there aren't some Samsung TVs supporting the service on hand at CES.
Samsung says that it is open to using Intel chips inside the sets. I am sure Intel will land the deal. Google TV and online access on TVs is the way many TV makers are combating falling prices in the market and trying to woo users to their sets. Price competition in the market is very competitive with many consumers viewing TVs as a commodity and buying on price more than brand. If Google TV is blocked by more major services, it will be useless to many.