After last week's price cuts on ATI video cards and the launch of the Radeon HD 4890 less than a month away, NVIDIA announced that it is dropping the price on the GTX260 down to $199.

ATI didn't take too kindly to this and said that it was going to drop the cost of the Radeon HD 4870 down another $20 to bring the price to $179. However, unlike last week, there is no word from ATI as to when this price cut will take effect.