NVIDIA's AIBs, on the whole, do appear to be noticeably braver and more predictable when it comes to launching a stream of non-reference solutions based on the Santa Clara, CA based company's offerings.

To little fanfare, MSI has launched a factory overclocked 512 MB GDDR3 GeForce 9800 GTX+ SKU, boasting GPU, shader and memory speeds of 760 MHz, 1880 MHz and 2300 MHz, respectively.

The company has gone for a non-reference cooling solution that is endowed with four heatpipes and working hard to look the part too.

Inno3D's Freezer DHT cooling solution has also been enlisted into managing the thermals on its GeForce 9800 GTX+ part.

This one doesn't come with any factory overclocked credentials, however. We can expect stock speeds of 738 MHz, 1836 MHz and 2200 MHz for the GPU, shaders and 512 MB GDDR3 memory, respectively.