PewDiePie--YouTube's biggest celebrity and top-earner--is known for being rather outspoken and playing jokes that ride the razor's edge of controversy. But now his latest antics have gone too far and Maker Studios has let the massive star go.
The video that cost Felix "PewDiePie" Kjellberg his job could be seen as anti-Semitic: at least that's how Disney-owned YouTube brand Maker Studios saw it. In an effort to "show how crazy the world is," Kjellberg paid an Indian man $5 on Fiverr to hold up a sign that says "Death to All Jews." It was meant to be a joke, and Kjellberg didn't think they'd do it--but they did, and Kjellberg uploaded the video. As a response his YouTube contract was terminated.
After five years, Maker Studios has terminated their partnership with PewDiePie. "Although Felix has created a following by being provocative and irreverent, he clearly went too far in this case and the resulting videos are inappropriate," a Maker Studios rep said. "Maker Studios has made the decision to end our affiliation with him going forward."