Flipkart barely can step out of the oven now that the Indian government plans to crack down 'predatory discount' and unfair trade practice claims. But now its all ready to be grilled thanks to top electronic makers like LG, Sony and even Samsung.
While Flipkart claimed that its Big Billion Day Sale was a HUGE success despite the server downtime issues it faced, consumer good manufacturers were not amused. The companies dis not like what Flipkart did, and are considering legal action over 'predatory pricing and discount scheme' allegations. Several personnel assumed that Flipkart intends to disrupt the livelihood of the organized retail market in India.
One of the company personnel also claimed that goods that are sold via Flipkart with unrealistic pricing are via unauthorized channels. Therefore, they will be compelled not to provide warranty to those consumers who have purchased from such sites. An executive said,"This is a clear case of predatory pricing just to shoot up traffic at their website, and build up valuations unrealistically. This is not acceptable and we will ensure that this does not happen again."