nVidia Press Conference
Next up we had the nVidia press conference, which firstly I have to say was much more lively and upbeat than VIA's somewhat low key conference. Just walking in the doors, you feel overwhelmed by the moment with all the vibrant green colors and masses of people waiting to hear what nVidia had to say - and a LOT they did.
After nVidia's CEO gave a brief run down about the company and intentions for the next 10 years, nVidia firstly announced their GoForce which is a handheld mega pixel media processor mostly for mobile phones.
nVidia's first GoForce product will be the 2150 and will be in mass production in partner handheld devices by the end of the year. It is the highest performing and lowest power consumption product of its kind on the market according to nVidia at 1.3 mega pixels. For a size comparison, nVidia showed the micro-sized GoForce chip in comparison to what we think is the GeForce FX 5950.
We saw a picture of a girl at 1280x960 which was taken using the device, and compared to current generate camera phones, this thing blows it away and is comparable in image quality to mid range digital still cameras. Like nVidia mentioned, we may actually start using the camera on our mobile phones for a real purpose rather than just messing around with them with your friends. All new technologies have to start off somewhere - this started as a novelty - and is developing into a more productive and useable commodity.
nVidia are claiming the GoForce is able to able to out perform the Game Boy Advance by up to 25 times. They believe you should be able to play your favorite game in full color and in 3D while you are waiting for a train on the way home from work, and they are working hard to make this a reality sometime next year and intend on developing many different products of this nature in years to come. In fact, nVidia were showing a phone with this technology, but we didn't get a chance to see it close up - so we don't know for sure if it's actually working yet or not.