In closing, this is what Apple need to do to continue strengthening its brand. Notebooks will turn into Ultrabooks - meaning its MacBook Air line will sell more than its MacBook Pro line over years. Traditional desktop machines aren't needing to be replaced anymore - a dual-core machine with an SSD is a powerhouse of a system, and can be had for under $1000 these days.
Apple's only dominant market is with its iOS-based devices, the iPhone, iPad and iPod. Increased competition in the smartphone market, namely from Samsung, is hurting Apple, bad.
Apple is like no other technology company in history, and even if we were to compare them to other giants of the tech industry, we have all seen them fall from grace. Microsoft, Nokia, Sony, RIM, HP and many others. Apple really is a one of a kind in many ways.
The US and EU financial markets are not looking good, and haven't for quite a while. There is no relief in sight, and our current financial system is corrupt to the core and far past the option of repairing. It's currently on life support with multiple financial assistance packages, quantitative easing, and so forth - that is an entire argument in itself.
I feel that a lot of this is common knowledge, and I could've gone into far greater detail, but I'm simply one person with an opinion. Disconnect yourself and knowledge base, and think of how Apple can go from here to $1000 per share. What would they need to do? How much competition would have to roll over and not sell a thing for this to happen?
Are we looking at absolutely nothing coming up in the economy that could shake Apple, its partners, the stock market, the government and consumers? There are so many factors that could cause this, but quite simply it comes down to Apple. Since the iPhone, they really haven't innovated. The iPhone was such a revolutionary product that I think that Apple can't even beat themselves at their own game.
The next 12 months are going to be an interesting time for Apple, and the world. If I had Apple shares, I'd be quite worried about what to do, given the launch of the iPhone 5 didn't really explode like everyone thought it would - it went off with more of a limp, than a bang.
I think Apple's dominance is over and there is nothing they can do to stop it, short of releasing another product that has as much impact on the world that the original iPhone did. But with all of its on-going patent lawsuits, instead of innovating, Apple are just pushing out tiny changes to the iPhone hoping it will sell big, and those days are over for Apple, in my opinion.
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